Business Network Site is born
With the success of online social networking, Small and Medium Enterprises (SMEs) are tapping into the global phenomenon to give their businesses a boost via the newly-created site called Bizster.com.ph.
Site developer and Plantersbank affiliate SME.com.ph says the Bizster network hopes to promote “More Business than Usual”. As an online business network, Bizster allows its members to Connect with Business People, Promote their Companies, and Profit from market leads.
Connect with People. Bizster makes it possible for businesses to connect with potential business partners, prospective clients and suppliers at NO COST. Bizster provides SMEs a ‘face’ and allows better mileage in expanding territories through the reach of the Internet. By joining Bizster, an entrepreneur already has the option of inviting any of 500 SME.com.ph web clients to their contacts list.
Venue to Promote. Two of marketing’s five Ps are Place and Promote, Bizster does that for FREE. Placing spots on televisions or radio, putting up billboards along EDSA and national promotional campaigns are way too expensive for SMEs. Bizster gives subscribers an online presence 24/7 at no cost to their budget!
By allowing members to edit and provide their own content, Bizster helps small businesses become comfortable and confident with the web as a marketing tool. Blogs and online catalogues allow members to increase their stickiness and promote recall for their products and services.
Profit, profit, profit. The possibility of turning queries into revenues is high with the social network model. The marketability and profitability of a venture depends solely on the Bizster member’s ability to manage content. Content is still king. The more useful and persuasive content a Bizster member provides, the greater the opportunity for reaping profits.
“Online networking offers more than the standard brochure-type website but an interactive experience,” according to Bizster developer Adonis C. Yap, president of SME.com.ph. “All it takes is a click to join the Bizster network then it’s upload and share from there.”
“We would not be surprised that this newly-created social business site Bizster will accommodate a huge number of subscribers from the SME sector in just a few months,” says Plantersbank president Maria Flordelis F. Aguenza
“We really want to support the backbone of Philippine economy. Our country depends on this sector, which our bank is consistently finding ways to better its standing.”
Bizster is expected to rival some social network sites. The social network was conceived early this year to enable SMEs, particularly companies that have yet to establish their own websites and engage in e-commerce, a cost-free opportunity to test the internet as a marketing tool.
The Bizster social network is another pioneer venture powered by SME.com.ph. As the brainchild of Planters Development Bank, Bizster is part of an integrated program of financing, services and infrastructure aimed at Enabling Entrepreneurs.